The campaign website ( is designed to help fans of the campaign explore each element in extreme detail and unlock hidden clues that will help them crack the mystery. Netizens were asked to come up with the craziest answers to the question with the hashtag #WITASA (Why is it a Swiggy ad?). After all, there's a Rs 1 lakh Swiggy money reward for the craziest theory.ĭrop your wildest and funniest theories with hashtag #WITASA to tell us why is this a swiggy ad and WIN 1 LAKH IN SWIGGY MONEY ? /87IbYh1v2J Netizens had a rollicking time on Swiggy's social media pages after the food delivery app posted a cryptic image with the question "Why is this a Swiggy ad?" The internet obliged and has been commenting on Swiggy's Twitter thread and Instagram comment section.
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